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AI: Your New Teammate

Artificial Intelligence (AI) is rapidly transforming the business world, particularly in how companies improve workflow efficiency. It automates repetitive tasks and drives productivity gains and cost savings. For businesses of all sizes, AI offers numerous benefits, from assisting with lead generation, qualification, campaign optimization, and sales forecasting to optimizing operations, logistics, inventory management, data analytics, and administrative tasks. Discover how you can enhance competitiveness, boost productivity, and stay ahead of the curve.
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Radical Inclusiveness - the Competitive Edge

In a business climate where competitiveness and innovation are everything equality and diversity in the workforce are important keys to success.
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Outstanding Customer Service is a Culture Thing

The question of how to deliver the outstanding customer service consumers expect is easy to answer but harder to implement.
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    Reflections
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    Ethics

    So You Want to Hire a Consultant

    Hire a consultant wisely. The best consultants are hands-down experts in their fields, able to guide you through risks and take you to the next level. Don't settle for less.
    Merchandising

    You Can't Fake This

    Here's an example of what happens when even one detail of your operations, sales, or marketing fails to be consistent with the brand you have created.
    Marketing

    The Art of Being on Sale

    There's an art to being on sale, especially for luxury businesses.
    Retail

    You're Selling to Feelings, Not Reason

    Consumers - female and male - buy based on emotion, not logic. No matter how many facts and statistics they cite, they ultimately buy based on how you made them feel.
    Branding

    Did the Mobile Bandwagon Just Pass You By?

    Google's new algorithm, and how your website must be responsive to keep up with consumer requirements.
    Leadership

    Collaborative Management: Consultative vs Consensus

    There are two distinct styles of collaborative management. One is preferable to the other for a few reasons.
    Management

    The Small Business Leadership Challenge

    Leadership requires a lot of consistency and discipline and is one of the biggest challenges facing small business owners.

    Tell Better Stories

    It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!

    Order Yours Today
    Management

    Auld Lang Syne

    Many companies will conduct their annual employee reviews at the beginning of the new calendar year. Here are the key elements for ensuring a good review process.
    Management

    Be a Better Leader Part 5: Be the Brand Builder

    Strong brands are a direct reflection of strong leadership. Embrace your role as the primary brand builder for your organization.
    Management

    Would You Benefit From a Team-Based Business Model?

    If you have been looking for a way to help your organization move faster, get ahead of your competition, and produce higher quality, a team-based structure could be the approach you’ve been searching for.
    Management

    Breakfast Lunch and Gratitude

    Focusing on weakness or even mediocrity at the expense of rewarding strength will lower the average performance of your organization.
    Management

    Make Time to Plan

    Making time to plan is the most important thing you can do.
    Management

    Give Better Feedback - Get Better Results

    If business is about continuous improvement, then people must be continuously improving too. Giving better feedback will help your business improve.
    Management

    Resolution #2: Become a Better Thinker

    Most folks don't think. We react, daydream, deny, endorse, commiserate, argue, wish, and even wonder. But being a thinker is different.
    Management

    On DNA, Ruts, and Getting Out of Your Comfort Zone

    Why business diversity? Because when a business embraces many different perspectives, thought processes, and world views, it fires up the collective brain.

    Video

    Check Out Our Youtube Channel!

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    We post a lot of videos: business educational, inspirational, motivational, and even lots of software/technical. You don't want to miss it, so subscribe to our Youtube channel today, and get alerts when we post new content.

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    jewelry industry, marketing

    marketing, strategy

    branding, selling

    ethics, personal development

    marketing, management

    Strategy

    Branding

    Hmm . . . my favorite new term-of-the-week: Ratlicker
    "A person who refuses to wear a mask, or take any of the basic precautions to help society prevent an air born illness during an epidemic. ( In reference to the bubonic plague being spread by rats. )"

    "The tricky thing about hope is to not confuse it with optimism." Rebecca Solnit

    Don't get FOMO over unicorns in the news. It's not usually the first person with the idea who makes the money, or even the first person who invests the cash. The person who invests the discipline is always the one to bet on.

    Well, Catholics pray to saints," I mutter to myself as I begin my nightly prayer to RBG.

    Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.

    I suspect the fear of being afraid is the most destructive fear of all.

    Society and Culture

    Follow Social Articles

    The Religion Trap

    Mark Twain Wouldn't Say That!

    Wet With Fear? Perhaps.

    What? No Garden?

    Crazy-Ass Gods Get All the Press

    What's the Real Problem with Health Care?

    Pop Gossip and Bloated Self Esteem

    You Don't Own Me

    The Bitter Cycle of Victimhood

    What On Earth Do We Do Now?