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AI: Your New Teammate

Artificial Intelligence (AI) is rapidly transforming the business world, particularly in how companies improve workflow efficiency. It automates repetitive tasks and drives productivity gains and cost savings. For businesses of all sizes, AI offers numerous benefits, from assisting with lead generation, qualification, campaign optimization, and sales forecasting to optimizing operations, logistics, inventory management, data analytics, and administrative tasks. Discover how you can enhance competitiveness, boost productivity, and stay ahead of the curve.
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Radical Inclusiveness - the Competitive Edge

In a business climate where competitiveness and innovation are everything equality and diversity in the workforce are important keys to success.
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Outstanding Customer Service is a Culture Thing

The question of how to deliver the outstanding customer service consumers expect is easy to answer but harder to implement.
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    Reflections
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    Ethics

    On DNA, Ruts, and Getting Out of Your Comfort Zone

    Why business diversity? Because when a business embraces many different perspectives, thought processes, and world views, it fires up the collective brain.
    Merchandising

    Embrace the Internet to Increase Business Value

    It’s no longer enough to just have a website. You must have a website that looks and feels current, and offers more than just a few pretty pictures.
    Marketing

    Marketing made manifest (Part I)

    Part 1 of the series. Each industry, community, and business must manifest this concept in different ways.
    Retail

    In it to win it: Don't let generic retailers and pricing models drag you off your designer strategy

    You already know being in business for yourself is hard work. But working this hard for no money? Differentiate.
    Branding

    Big Business Brand, Small Business Budget

    Small business owners must compete with large corporations for customers, so branding for the small business is more important than ever. This video teaches the basic elements necessary to create a Big Business Brand on a Small Business Budget.
    Leadership

    Let's Try Something New

    I dole out answers and advice to my customers all day long - via email, chat, social media, phone - however the questions come in. It might be useful to share some of this information with the rest of you.
    Management

    Simple But Not Easy

    Though being a good leader is hard work, the components are simply common-sense.
    Management

    Evaluating Business Software Programs? Dig Deeper From the Beginning

    When investigating business software programs always start by evaluating the underlying code and technology and how the software is designed.

    Tell Better Stories

    It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!

    Order Yours Today
    Management

    Take a Hammer To It?

    I don’t think companies can afford to continue to operate in the old hierarchical ways. Those structures will be the dinosaur bones in the dirt within this century.
    Management

    The Small Business Leadership Challenge

    Leadership requires a lot of consistency and discipline and is one of the biggest challenges facing small business owners.
    Management

    Auld Lang Syne

    Many companies will conduct their annual employee reviews at the beginning of the new calendar year. Here are the key elements for ensuring a good review process.
    Management

    Everything I Need to Know About Sexual Harassment I Learned in Kindergarten

    Sexual harassment isn’t about sex. It’s about power.
    Management

    There’s No Pink Pill For This

    We may be in the grip of a virulent form of mass business codependence.
    Management

    Your (Character) Slip is Showing

    The most powerful thing a small business owner can do is be an effective leader, and ensure his entire organization conveys a strong message of character and integrity to his business community
    Management

    Cinderella Teams and Giant Killers

    Small businesses have a distinct advantage that large businesses do not have, and one of the things we must do is exploit this advantage to the maximum extent. What is it? Our ability to be flat, networked, and flexible.
    Management

    Who Says Purgatory's Just for Catholics?

    Tips on how to make meetings more powerful, to develop strong facilitators, and to become more effective as a management team.
    Management

    The Secret to Small Business Success

    There are several business skills you must cultivate to ensure the survival and profitability of your company.

    Video

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    marketing, strategy

    branding

    ethics, personal development

    marketing, management

    Strategy

    Branding

    "The tricky thing about hope is to not confuse it with optimism." Rebecca Solnit

    I sometimes wonder what our country would be like today if Christians had thrown themselves into eradicating poverty or inequality with the same energy they invested in fighting abortion.

    "Millions of items of the outward order are present to my senses which never properly enter into my experience. Why? Because they have no interest for me. My experience is what I agree to attend to. Only those items which I notice shape my mind.”
    William James

    Maybe the reason its so hard to remain in quarantine is that it's hard to outrun sadness when you're forced to be still.

    Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.

    Don't get FOMO over unicorns in the news. It's not usually the first person with the idea who makes the money, or even the first person who invests the cash. The person who invests the discipline is always the one to bet on.

    Society and Culture

    Follow Social Articles

    Christmas 2020 - a Reset

    Education 3.0

    Zero Sum Gamers and the Covid-19 Moment

    Wet With Fear? Perhaps.

    When Leadership is Lacking, Nothing Else Matters

    The Oldest Game in the (Rule) Book

    Pop Gossip and Bloated Self Esteem

    Shades of Gray

    Guns, God, and Platitudes

    The Embalming of American Women